Here is our top notch PPC Services
1. In-Depth Keyword Research & Strategy
At the core of any Pay Per click service campaign is keyword research. This involves identifying the right search terms that your potential customers are using when looking for products or services like yours. By targeting high-intent keywords, I ensure that your ads are shown to people actively seeking what you offer.
Example : For an e-commerce client selling fitness equipment, I would focus on high-conversion keywords such as “buy home gym equipment” or “affordable dumbbells online” to capture searchers who are ready to make a purchase.
2. PPC Campaign Setup & Optimization
The setup phase is critical to ensuring that your campaign has the right structure to deliver results. I will set up your PPC campaign, including account creation, ad group organization, keyword targeting, and audience segmentation. Additionally, optimization doesn’t stop after the setup—it’s an ongoing process where I continuously refine the campaign for performance.
Example: If you own a luxury beauty salon, I’ll structure the campaign to target individuals in your local area searching for terms like “luxury beauty services in Ahmedabad” or “best salon in Satellite.”
3. Ad Copywriting & Creative Design
A PPC ad’s success hinges on compelling ad copy and creative design. As part of my service, I craft engaging and persuasive ad copy tailored to your target audience. I also work on designing visually appealing creatives that align with your brand identity and catch the eye of potential customers.
Example: If you’re launching a real estate project, I’ll create ad headlines like “Invest in Premium Flats at SG Highway – Starting from 70 Lakhs” to drive interest and urgency. The creative will showcase stunning visuals of the properties to capture attention.
4. Bid Management & Budget Optimization
To ensure you get the best ROI, I actively manage your bids and monitor cost-per-click (CPC) performance. By adjusting bids based on keyword performance, competitor activity, and market trends, I ensure you aren’t overspending on ineffective keywords while focusing your budget on those that deliver the highest return.
Example: For a boutique store with a budget of 40,000 rupees for three months, I will strategically allocate the budget toward high-conversion keywords like “designer boutique South Bopal” rather than more general terms that are costly but low-converting.
5. A/B Testing & Performance Optimization
A/B testing involves experimenting with different versions of your ads to find which variation performs best. I will regularly test different ad copy, creatives, landing pages, and call-to-action (CTA) buttons to identify what drives the most clicks and conversions.
Example: One ad might say “Get a 20% Discount on Your First Salon Visit,” while another might say “Luxury Beauty Treatments – Book Now!” I’ll monitor which message resonates best with your audience and optimize accordingly.
Landing Page Optimization
Effective PPC campaigns require optimized landing pages. If a potential customer clicks on your ad, they should land on a page that clearly communicates your offer, has strong CTAs, and is user-friendly. I ensure your landing pages are designed for maximum conversions, whether that means optimizing for mobile users or refining the CTA buttons.
Example: If your PPC ad promotes a 3-month gym membership, the landing page will clearly outline the benefits, pricing, and a simple “Join Now” button that takes users directly to the sign-up form.
